State Electric Corporation logo with tagline


State Electric Corporation

Project Name

Corporate Identity

Services Provided

Market Research, Positioning Development, Illustration, Graphic Design, Print Management

About This Project

As part of an overall rebranding of this leading New England electrical contractor, we developed a new corporate logo and compelling tagline based on market research and positioning development. The new logo features a bold, eye-catching design that effectively unites the company’s utility and commercial electrical construction services into a powerful corporate identity that appears on everything from stationery to hard hats to their truck fleet.