Interstate Electrical Services
Market Research, Positioning Development, Copy Writing, Graphic Design, Photography Management, Print Management
We were instrumental in developing a positioning that clearly expressed this full-service electrical contractor’s point of difference. By getting to the heart of this positioning with market research, we were able to bring more focus to Interstate’s competitive strengths. And our work in developing an award-winning corporate identity and capabilities package of marketing brochures made an important difference in generating added recognition for the company.